Carbondale Elementary School District #95 Public Relation Committee met Sept. 17.
Here is the minutes provided by the committee:
Role Call
Present: Robby Clark-Stokes, Amy Fox, Angela Watters, Cecile McCarron (CEA Rep.), CarltonSmith, Marilynn Ross, Carla Ehlers, and Stephanie Esters.
Not Present: Bob Davenport, Justin Zurlinden, Jennifer Hartlieb (McCarron covering)
Call to Order & Approvals
The September 17th meeting of the Public Relations Committee was called to order around 4:05 p.m.
The Committee members present approved the agenda as presented.
They also reviewed and approved the minutes from the July 9th meeting.
Old Business
The committee reviewed the old business:
Website Update
Communication Brainstorming
Looking for District Information
New Business
The committee discussed new business:
Website Update:
New Features: Lunch & Breakfast Menus, Bus Schedules, Handbook, Resource List, Strategic Planning (Now a CEC Model!)
Discussion: The committee discussed reaching out to our website provider (School Messenger) to see if we could monitor site traffic with a counter.
Communication Highlights: Facebook, Twitter, Website
Stephanie Esters presented social media highlights from recent months called “CES95 Snapshots”. These highlights included all four buildings and discussed the traffic for each post. Furthermore, she followed up with her future plans to continue to tell “Our Story”.
Mr. Clark-Stokes interjected to praise Ms. Esters’s work and flexibility with principal communication, scheduling, and willingness to react to what she sees at each school and how to translate that to a story.
Carlton Smith discussed the importance of transparency in regards to “Our Story”. His message was that we need to tell the entire story and not paint a picture of all positivity.
Board Meeting Audio & Video: Plans for Improvement
Robby Clark-Stokes discussed recent changes to this process as he works to make videos available quickly.
Brainstorming: Showcasing CES95’s Unique Programs on Social Media
The committee discussed various programs that are unique to our district:
Pre-K with 0-3 Program
Sports at a Younger Age
Academically Talented
Band, Choir, Orchestra
EL Program
Co-Taught Special Education Classrooms
Nurses at every building
Work with & housing of outside groups:
Tri-County Special Education
Shawnee Health
Centerstone
I Can Read
Boys & Girls Club
Scouts
Ready Freddy
The committee discussed how we can share this unique work:
Website
Radio with Amy Fox
Newspaper (Carbondale Times & Southern Illinoisan)
Committee Member Changes: Suggestions for New Members
Amy Fox mentioned that she would reach out to SIH to see if they would have someone that would be willing to join.
Next Meeting: The group set our next meeting for Tuesday, November 12th at 4pm.
Adjourning: There being no other business, the meeting was adjourned.
https://docs.google.com/document/d/1uEnrV7Ja0AL7wq79lGkc6re1i8qZ3LGYJnxylAJmr6M/edit
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